What It Is
A comprehensive brand identity and a variety of product designs created for Moose Second-Hand Goods, a community thrift store. These designs emphasize merchandise crafted from recycled materials and aim to promote the store's local charm and unique offerings.

‍What I Did
Developed a cohesive brand identity and a range of product designs tailored to reflect the distinct character of MooseSecond-Hand Goods. The project aimed to capture the store’s essence with a vintage-inspired aesthetic, using color and design elements to highlight the diverse range of products typically found in thrift stores.
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‍How I Did It
Formulated a clear design concept that resonated with Moose’s vintage charm and researched visual trends to engage the target audience. Created the logo and other brand elements using AdobeIllustrator, ensuring they aligned with the store's identity. Applied custom graphics and strategic layout techniques to enhance visibility and appeal across store signage and product displays.